Media Strategist
Job Description:
We’re seeking a Media Strategist to join the media team to develop media plans and negotiate media buys in television/cable, radio, out-of-home, print, local community websites, and some streaming. This is primarily a traditional media planning and buying opportunity.
Responsibilities:
- Develop traditional media strategies and detailed plans, backed by target audience and media usage research
- Strategically implement media buys, developing strong relationships with media representatives and negotiating cost-effective contracts
- Seek out creative, out-of-the-box media placements and strategies
- Monitor and share performance metrics with clients using Excel, dashboards, and analytical summary report
- Provide clients with campaign post buy analysis and recommendations for future campaigns
- Collaborate with agency digital and creative teams for media-specific messaging ideas
- Supervise the work of the team’s media planners and buyers
- Review and track media invoices
Qualifications:
- 2+ years traditional media buying or media sales experience
- Excellent attention to detail
- Outstanding verbal and written communication skills
- Comfortable working with performance metrics and analyzing media data
- Excellent interpersonal skills, with high professionalism and expectations for quality
- Ability to work successfully within a team as well as independently
To Apply: Send resume to careers@metreagency.com